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Krug Champagne is a Champagne house founded by Joseph Krug in 1853. It is based principally in Reims, the main city in France’s Champagne region and is one of the famous Champagne houses that formed part of the Grande Marques.
Behind every precious drop of Krug stands the dream of a visionary. One man who, long before others, understood that the essence of Champagne is pleasure.

So, over 170 years ago, Joseph Krug broke with convention to follow his vision. To create the most generous expression of Champagne every year, regardless of climatic unpredictability.
Joseph’s bold experiment proved a triumph and he succeeded in creating Champagne like never before. And like no other Champagne House since.
To this day, the House of Krug lives and breathes his enduring philosophy, creating only prestige Champagnes since 1843. 

Krug has remained a Champagne House on a human scale, preserving its savoir-faire and defending its unparalleled quality by choosing to offer a limited number of bottles. By overturning conventions and establishing its own rules, Krug divulges all the exuberance and expression of its Champagnes. Making Krug Champagnes arises from a long, painstaking and very human process; an art.
Depending on the talents and intuitions of a precious few, Krug's obsessive approach to details is the key characteristic of its savoir-faire which is based on three principles: - the individual selection of the plots and the careful following of each wine, - the art of blending and the creation of Champagnes by Krug’s Chef de Caves Eric Lebel and the Tasting Committee, and - the essential mastering of time, stretched to an unfashionably slow pace.

Unlike most Champagne houses, Krug’s “Grande Cuvée” comprises the majority of its production. It is made from all three primary Champagne varieties: Pinot Noir, Chardonnay, and Pinot Meunier.
Krug separates all of its base wines according to vineyard plots, tastes them individually, and blends them later. All wine is vinified in wooden casks and undergoes malolactic fermentation, which is why Krug Champagnes are known for being rich, complex, and long-aging. If a plot’s juice does not meet the house’s standard, it will be sold to another producer as bulk wine.

The vast majority of prestige cuvées from houses are vintage Champagnes, which are generally thought to be more prestigious than non-vintage Champagne. However, the “Grande Cuvée” is composed of more than 120 different base wines from 10 different vintages in an attempt to showcase Krug’s reserve wines through a multi-vintage blend.
Since 2011, there has been a six-digit code on the back label of every bottle of Krug “Grande Cuvée.” Enter this Krug ID on Krug’s website and discover which vintages, grapes, and vineyard plots were used to make that specific blend.