Lanvin
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Lanvin

Lanvin is a French high fashion house founded in 1889 by Jeanne Lanvin. Known as the sign of luxury and style, Lanvin uses traditional techniques and modern technology to produce refined pieces that are timeless and classic. High-quality materials, trendy accessories and statues, exquisite beauty and fragrance, designer and minimal aesthetic are the highlights of this sought-after brand.

Jeanne Lanvin made such beautiful clothes for her daughter Marie-Blanche de Polignac that they began to attract the attention of a number of wealthy people who requested copies for their own children. Soon, Lanvin was making dresses  for their mothers, and some of the most famous names in Europe were included in the clientele of her new boutique on the rue du Faubourg Saint-Honoré, Paris. In 1909, Lanvin joined the Syndicat de la Couture, which marked her formal status as a couturière. The Lanvin logo was inspired by a photograph taken for Jeanne Lanvin as she attended a ball with her daughter wearing matching outfits in 1907. One of the most influential designers of the 1920s and 1930s, Jeanne Lanvin's skillful use of intricate trimmings, virtuoso embroideries and beaded decorations in clear, light, floral colors became a Lanvin trademark.

After Jeanne Lanvin passed away, her daughter Marie-Blanche became a president of the company and continued to design collections until 1950. Several designers succeeded her with the ambition of keeping the brand’s expertise, state of mind, and excellence intact.

From mid-1960's through to the 1996 takeover by L'Oreal, Lanvin was run by Bernard Lanvin. The export department was in the original factory in Nanterre where all the Lanvin perfumes were made and bottled. The administrative Head Office was in Paris at 3, Rue de Tilsitt. In 1979, Lanvin bought its independence from Squibb USA and a major PR promotional tour was arranged by Paris in the United States in the same year.

On December 4, 2009, Lanvin opened their first US boutique in Bal Harbour, Florida. In 2011, Lanvin sales reached €203 million, not counting an estimated €4.5 million in revenues from licences. On November 20, 2013, Lanvin became the official tailor of Arsenal FC, a London-based football club.

Talented figures such as Claude Montana, Dominique Morlotti, and Albert Elbaz have helped assure that Lanvin´s style lasts throughout the ages, making Lanvin the oldest French house in operation.  Lanvin products are graced by such celebrities as Kim Kardashian, Charlize Theron, Nicole Kidman, Beyonce, Sandra Bullock, Penelope Cruz, Meryl Streep, Natalie Portman, Mila Kunis.